Mobile App Deveploment

Complete Guide to App listing in Apple App Store

Introduction So you’ve built an app, and now you want to list it in the Apple App Store. But where do you start? There are a few things you need to […]


So you’ve built an app, and now you want to list it in the Apple App Store. But where do you start? There are a few things you need to do before you can list your app in the App Store, and this guide will walk you through everything you need to know. We’ll cover topics like creating your App Store listing, preparing your app for submission, and pricing your app. By the end of this guide, you’ll be ready to list your app in the App Store and start reaching new users. If you still find it difficult, you can always hire a company that provides iOS App development Services to list your app.

What is an App Listing?

what is an app listing

An app listing is a page on the Apple App Store that provides information about a particular app. This includes the app’s name, icon, price, description, screenshots, video, and ratings. Users can also leave reviews for apps on their listings.

The App Listing Process

After you have built an iOS app and are ready to list it in the Apple App Store, there are a few things you need to do first. This guide will walk you through the app listing process so that you can get your app published and available to users as quickly as possible.

Before You Begin, Make Sure You Have The Following:

A Developer account with Apple: You will need this in order to submit your app to the App Store. If you do not have an account yet, you can sign up for one at

All the required information and assets for your listing: This includes things like your app’s name, description, icons, screenshots, etc. Refer to Apple’s App Store Submission Guidelines for a complete list of what is needed.

A promotional video for your app: This is optional, but highly recommended. A well-made video can really help show off your app and its features in an engaging way.

With all that out of the way, let’s get Started!

  • Log into your developer account at and click on “Certificates, IDs & Profiles”.
  • Select “App IDs” from the sidebar and then click on the “+” button to create a new one.
  • Fill out the information for your new App ID and click “Continue”

Guidelines for a Good App Listing

guidelines for a good app listing

To have a successful app, you need to have a good listing in the Apple App Store. Here are some guidelines on how to create a good listing:

1) Use Keyword-rich Titles and Descriptions

Your title and description should be full of relevant keywords that describe your app. This will help users find your app when they search for it in the App Store.

2) Create Beautiful Screenshots and Videos

Screenshots and videos are one of the main ways users will decide whether or not to download your app. Make sure they’re high-quality and show off your app’s best features.

3) Optimize Your App Icon

Your app icon is another key factor that draws users toward your app. Make sure it’s memorable and eye-catching, so users will notice it amongst all the other apps in the store.

4) Choose The Right Category

When choosing a category for your app, make sure it’s relevant to what your app does. This will help users find your app when they’re searching for something specific

5) Keep Your Pricing in Mind

Be aware of what similar apps are charging before you set a price for yours. If you charge too much, users may be turned off; if you charge too little, they may think your app isn’t worth their time. Find a happy medium that will give you the best chance of making sales.

How to Optimize Your App Listing?

Your app listing is one of the most important tools you have to persuade people to download your app. Here are some tips on how to optimize your listing:

Use Attractive Visuals

Make sure your icons and screenshots are high-quality and eye-catching. People will make a snap judgment about your app based on these visuals, so make sure they’re good!

Use Titles and Descriptions That are Keyword Rich

Your title and description should be clear and concise, but also use relevant keywords so that people can find your app when they search for it.

Keep Your Ratings and Reviews Positive

Ratings and reviews are another way people judge your app before downloading it. Make sure you’re regularly responding to any negative reviews and actively working to improve your ratings.


So there you have it — a complete guide to listing your app in the Apple App Store. By following these simple steps, you can get your app in front of millions of potential customers and start generating buzz for your business. If you’re not sure where to start, consider Hiring iOS App Development Company like Shiv Technolabs or hire iOS App developer to help you navigate the process. Good luck!


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Written by

Kishan Mehta

I am a dynamic and visionary Managing Director of Shiv Technolabs, a leading IT company at the forefront of innovation. With over a decade of hands-on experience in mobile app development, web development, and eCommerce solutions, I am a qualified professional. My expertise goes beyond technical proficiency, containing a keen understanding of evolving market dynamics. I have successfully delivered exceptional IT solutions, catering to the unique needs of entrepreneurs and businesses across diverse industries.